The book Eat that Frog : 21 Great Ways To Stop Procrastinating and Get More Done in Less Time” by Brian Tracy is one of my most favourite books of all time.
I’ve been reading Brian Tracy’s books for over a decade and his ideas, techniques and tools has greatly affected my life.
I also co-wrote a book with him called “Counter Attack : Business Strategies for growth in the New Economy”.
I also had the pleasure of having lunch with him and learning from him. In person, he’s a humble man who is full of wisdom and knowledge.
Eat That Frog
The book eat that frog begins with the concept that if you were to eat a frog first thing in the morning, it’s highly likely that for the rest of your day, nothing would compare to eating that frog.
So what does this mean?
In our careers, there are many projects and tasks that we must do in order to complete them. Some of those tasks are easy and some are hard.
However there’s those few tasks that are ugly, the task that we procrastinate on and keep putting off. These are your frogs.
Focus For 90 Minutes
Brian Tracy recommends that for the first 90 minutes of your day, you focus on eating your frog. You focus on working on that task that is the most difficult, ugly and most challenging.
When you complete that task, you’ll feel happier because you managed to get rid of that task and the rest of your day would be easier. Hence the concept of eating your frog.
The habit of focusing on your most difficult tasks first thing in the morning gives you the discipline, strength and character. Most people will procrastinate on their tasks while you have built the strength of taking on your most difficult tasks head on.
You’ll rise higher in your career and you’ll earn more income as well. All because you chose to eat your frog first thing in the morning.
What If You Applied This Over A Year?
Also, let’s say you continued this practice over a whole year.
You would of eaten 365 frogs per year. So that means you’ve taken 365 steps towards whatever goal you wanted to achieve. It could be earning more income, losing weight or having your ideal relationship.
Finally I would like to leave you with a quote from Brian Tracy.
“Everyone procrastinates. The difference between high performers and low performers is largely determined by what they choose to procrastinate on.” – Brian Tracy